billmcgowan
Innovative solutions for business and community
Provide great ideas and innovations to energize and improve sales and marketing performance:
Getting great ideas and innovations into every aspect of your sales and marketing activity is only a phone call or email away.
And once you’ve made contact the process couldn’t be more simple; an initial discussion about your sales and/or marketing functions, including specific challenges or objectives, followed by an on-site visit. You will then receive my first set of ideas and recommendations for improvement, backed up by an initial assessment of your operations.
Instill an innovations culture:
In addition to bringing an endless supply of great ideas and innovations to your organization, I can help you instill an innovations culture so that innovative thinking is generated from within on an ongoing basis. This creates greater staff engagement, motivation, and role success. You will see measurable results and return on investment.
Create successful strategies:
It’s always good for an organisation to get an independent view on their strategy, as it enables the leadership team to benchmark their own thinking and get fresh ideas into the mix. I can help you with this by undertaking a review of your current strategy – or specific areas of it – and provide recommendations for improvement.
Undertake special projects and interim roles:
If you have a special project or interim role requirement (all senior sales and marketing positions) I can slot right in and accelerate your organization's success. Even if it's an unusual, short-term or tricky assignment - in the UK or internationally - I can be available at very short notice with a totally professional approach. I’ll also bring my ideas and innovations skill-sets to add even greater value.
Develop digital strategy (incl Social Media):
If you are embarking on or already on your digital journey there will often be more questions than answers. Be sure about this, though, good planning and strategy will help you achieve your digital goals – and save you money. I can help you plan and implement the strategy best suited to your organisation using my excellent ability and experience in digital - including display advertising (desktop, tablet, mobile), programmatic, retargeting, apps, SEO, paid-for search, social media,